{"id":4546,"date":"2024-07-13T18:32:52","date_gmt":"2024-07-13T23:32:52","guid":{"rendered":"https:\/\/hausfish.unbound.services\/?p=4546"},"modified":"2024-08-14T12:05:08","modified_gmt":"2024-08-14T17:05:08","slug":"island-outfitters","status":"publish","type":"post","link":"https:\/\/hausfish.com\/?p=4546","title":{"rendered":"Island Outfitters"},"content":{"rendered":"\t\t
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<\/p>\n

Client:<\/h3>\n

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A sun-loving Martha’s Vineyard boutique.<\/p>\n

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Ask:<\/h3>\n

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With the permission to create a slightly different brand in order to stand out from the Island Outfitter franchise, the owner wanted to use that creative freedom in order to focus on being a bigger part of the local community.<\/p>\n

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Creative:<\/h3>\n

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Martha’s Vineyard needed to be front and center so we took one of the favourite landmarks and made it the core component of the logo itself along with a peaceful sunset that really hammers home the idyllic, sunset beach vibes they wanted.<\/p>\n

We also worked together to create an alternate, illustrated version of the brand to mirror the rustic, “beach drinks + straw hats” aesthetic whenever necessary.<\/p>\n

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"branding,\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"branding,\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

branding<\/p>\n","protected":false},"author":3,"featured_media":4579,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13,15],"tags":[],"class_list":["post-4546","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding","category-illustration"],"yoast_head":"\nIsland Outfitters - Hausfish LLC<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hausfish.com\/?p=4546\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Island Outfitters - Hausfish LLC\" \/>\n<meta property=\"og:description\" content=\"branding\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hausfish.com\/?p=4546\" \/>\n<meta property=\"og:site_name\" content=\"Hausfish LLC\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/HausfishLLC\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-13T23:32:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-14T17:05:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hausfish.com\/wp-content\/uploads\/2024\/07\/IO_mainbrand.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Chia-Yu\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chia-Yu\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/hausfish.com\\\/?p=4546#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/hausfish.com\\\/?p=4546\"},\"author\":{\"name\":\"Chia-Yu\",\"@id\":\"https:\\\/\\\/hausfish.com\\\/#\\\/schema\\\/person\\\/33e28f606d6c29d84309985600890499\"},\"headline\":\"Island Outfitters\",\"datePublished\":\"2024-07-13T23:32:52+00:00\",\"dateModified\":\"2024-08-14T17:05:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/hausfish.com\\\/?p=4546\"},\"wordCount\":118,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/hausfish.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/hausfish.com\\\/?p=4546#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/hausfish.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/IO_mainbrand.webp\",\"articleSection\":[\"Branding\",\"Illustration\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/hausfish.com\\\/?p=4546#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/hausfish.com\\\/?p=4546\",\"url\":\"https:\\\/\\\/hausfish.com\\\/?p=4546\",\"name\":\"Island Outfitters - 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